Logo Design
Log InStellar - Brand Building
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Covergirl In-store Displays: Bentonville, AR
In late 2008, Stellar joined an elite crew of P&G Cosmetics Design staff to completely revamp the in-store Covergirl concept display at a new line of Wamart stores.
In two very short weeks, the team tackled strategic development, shopper navigation planning and creation of branded graphics at home base in Baltimore, MD. Then we hit the road together to physically built the new, 24’ structure display design on-site in Bentonville, AR.
Project success led to Stellar’s ongoing work with P&G’s Walmart Global Customer Team to manage in-store design development for Covergirl.
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Dogma In-store Windows: Baltimore, MD
Sometimes the best communication design is the most straightforward. Dogma’s newest location had customers in a buzz over the great selection of merchandise, premium foods and fabulous service, but everyone was missing the option of self-serve dog bathing.
Stellar solved the problem by developing an on-brand Dogwash logo that was applied as frosted window stickers in the bathing area. Much to the dismay of Baltimore’s dirty dogs, customers know about Dogma’s now busy Dogwash.
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Cambrian Communications Trade Show Booth
It’s always a challenge to bring a new brand to life and into the third dimension, but that’s just what the Cambrian trade show booth delivers. Building from the evolving marketing materials, the booth showcases the brand themes of speed, technology and communication.
